“A QR Code is a matrix bar code (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smart phones. The code consists of black modules arranged in a square pattern on white background. The information encoded can be text, URL or other data.” ~ Wikipedia
What can QR Codes do? Basically with a QR Reader you can scan the code with your smart phone and it will perform a function or present more data such as maps, websites, or contact information quickly and easily for consumers.
- Browse to a website
- Bookmark a website
- Make a phone call
- Send an SMS (text)
- Send an Email
- Create a Vcard (will import contact info into the scanner’s phone)
- Create a meCard (like a simplified Vcard)
- Create a vCalendar event (import events into the scanner’s calendar program)
- Google Maps
- Android Market Search
- YouTube URL for iPhone
- Encode the latest tweet of a user
- Tweet on Twitter
- or jut put in some text
Mostly QR Codes have had a large impact in Japanese marketing and in other Asian countries as well as Europe. It has been slow to take hold in the United States but that could potentially change as more cell phones are now equipped with QR Code readers.

