Barker Design is always testing, trying and evaluating many different Content Management Systems (CMS). For some of our clients a 3rd party CMS is a perfect solution when common management tasks are required for their websites saving money with their development and maintenance costs. Not all websites require custom coded CMS’s.
Here are some of the features Barker Design can implement with the Sitefinity CMS for you company’s online marketing needs.
Sitefinity 4.0 brings usability to the next level
Sitefinity is a powerful CMS platform offering many enterprise features, and simple, easy-to-use online administration for managing your website. The new revolutionary User Interface is very task oriented and simplifies the user interaction with the system.
Includes the SEO tools to help you optimize website content
Sitefinity includes SEO tools to ensure that you are getting the most of your website via improved discoverability among search engine results.
Measures the effectiveness of your online strategy and helps you manage customer experiences
The integrated Analytics module allows marketers to leverage traffic statistics, usage information and visitor profiles to better understand your site visitors and to improve your online presence. You are now able to optimize your website content and better respond the needs of your audiences.
Includes a content mashup service
Draft, schedule, publish, expose, aggregate and mashup content from various sources, external websites and blogs all within the Sitefinity interface. Sitefinity 4.0′s publishing system is designed to publish, expose, consume, aggregate, and mashup content.
The POP 3 publication pipe, allows you to publish content to the website directly from your e-mail inbox. Additionally the Sitefinity Twitter connector allows you to set a one click property, which publishes your content on Twitter through the Twitter account you have selected.
Allows you to optimize your lead generation process
With the advanced Forms module, which comes out-of-the-box with Sitefinity, you are able to collect information from your site visitors, which will help you better profile your website content to successfully convert leads.
You can easily create registrations, surveys, questionnaires, and applications with the flexible Sitefinity form builder without the help of the IT department. By using drag and drop widgets (text boxes, multiple choice, checkboxes, etc.) you can create a new form and define which fields are required without writing a single line of code.
You are free to experiment with different forms to optimize your lead generation process.
Guarantees accessibility and complete control over website content
You can access and manage your website via the Sitefinity interface from any browser in your own language. The system offers the widest cross-browser compatibility in the industry and the interface can be easily localized to your language.
Sitefinity’s html editor produces W3C and Section 508 compliant content and your website visitors with special needs will be able to easily navigate and review the presented content.
Ensures easy integration with other business software or systems
Sitefinity 4.0 brings unprecedented abilities for connectivity and integration with all kinds of systems and Social Media. The Web CMS is easily integrated with CRM systems, business applications, marketing automation platforms, digital asset management, e-commerce and analytics solutions.
Is infinitely scalable
The system is designed for the enterprise, making it easy for your company to expand your website as your company continues to grow.
Over the past few years we have been utilizing the Sitefinity Content Management System developed by Telerik. We have created custom templates, modules and other custom items built on the Sitefinity CMS. From design & planning to deployment and hosting we have provided great websites with a user friendly CMS for our clients.
Contact Barker Design for information on how we can help your company with your website marketing by adding a CMS to your website.